WDAS -World Assurance Group Inc.

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$WDAS Company Overview and Description
World Assurance Group Inc. is a holding company that currently operates through two wholly owned subsidiaries: CellAd, a digital media company based in Ireland operating in the global mobile advertising industry and ANAV Holdings Corporation, a development stage real estate investment company in the United States.

CellAd has developed, along with its partners, a revolutionary new cloud based advertising platform that allows advertisers and brands to deliver high definition, full screen adverts, coupons and click-through offers to subscribers via its smartphone application. Once installed, every time the subscriber receives an inbound call or text message CellAd will pay the subscriber a fee in the form of cash or other agreed medium.



$WDAS Products and Services

Subsidiaries
There are currently two subsidiaries

CellAd is a digital media company based in Ireland that has developed, along with its partners, a revolutionary advertising platform that allows advertisers and brands to deliver high definition, full screen adverts, coupons and click-through offers to subscribers every time that subscriber receives an inbound call or text message on their smartphone.


ANAV is a development stage real estate Investment Company.
Given the downturn in the real estate and property markets since 2009, the company had a strategy of buying land and property at distressed prices and holding them until the markets returned to sell from a profit. It currently owns two lots of development land in Colorado.

AdKash is a downloadable Android application that displays an advertisement every time an AdKash user ansers an inbound call or views a text message. Users will download AdKash because they get paid each time an advertisement is displayed. The AdKash app is still in beta so users will not get paid per display until the AdKash app is fully tested and completes its beta test phase.

Click to see WDAS ADKASH video: www.worldassurancegroup.com/adkash.html

Click here to download the WDAS AdKash application play.google.com/store/apps/details?id=com.world.adkash&feature=more_from_developer#?t=W251bGwsMSwxLDEwMiwiY29tLndvcmxkLmFka2FzaCJd

$WDAS daily chart:


$WDAS Key Company Management

Vincent Browne, Chairman and interim CFO
Vincent has a proven record of success in the ICT sector with a career spanning over 25 years. During this time he has served at senior management levels in large multinationals and public companies.

Currently Chairman and CFO of Flint Telecom Group Inc, a U.S. publicly traded company (FLTT.PK). Since founding Flint in 2005, Vincent has built the business from inception to peak annual revenues of $34 million for FY 2010. Flint ranked 72 and 78 in the Deloitte North America Technology Fast 500™ for 2010 and 2011 respectively.

Previously Vincent was Head of Procurement with Esat Telecom Group, Ireland's leading competitive, operator and quoted on NASDAQ. In this position, he managed annual expenditure in excess of $250 million and also managed the carrier services wholesale division of with responsibility for unit profitability as well as supporting retail sales and subscriber acquisition programs. Esat Telecom was purchased by BT for $3.2 billion in June 2000. Vincent’s formative career was with Siemens in Ireland managing the Products Business Segment with annual revenues in excess of $50 million and 8 years of profitability.

Vincent holds a BComm degree from University College Dublin and is a regular contributor in commercialization of research and technology projects with the Technology and Enterprise Campus at Trinity College Dublin.


Seán McVeigh, CEO
Seán McVeigh is a successful technology entrepreneur and has been operating in the technology sector for over 20 years and has founded and grown a number of technology start-ups. He has served at senior management level in a US multi-national company and in a global 500 company.

Prior to CellAd, Seán founded a voice biometric company VoxLoc, which has used its technology to secure online and remote transactions in over 50 countries. Previously, Seán founded Dorkel, a mobile signalling company in 2005. He grew its business, established Dorkel as a global supplier and sold the business to a US based multinational, Via One where Seán became SVP Sales and General Manager for Europe.

Seán’s previous roles included being a business advisor to KKP, a private investment fund in Eastern Europe and successfully launching an online scientific concept communication company. Seán began his career with BP rising to managing commercial and technical businesses units.

He holds an MBA from University College Dublin, an MSc by research from Trinity College Dublin and BA, BAI. (Hons) Mechanical and Manufacturing Engineering from Trinity College Dublin, Ireland.

$WDAS Contact Info
World Assurance Group Inc.
13 Classon House
Dundrum Business Park
Dundrum
Dublin 14
Ireland

Website: www.worldassurancegroup.com
Email: [e-mail]

$WDAS SEC Filings
www.otcmarkets.com/stock/WDAS/filings

$WDAS Headlines
finance.yahoo.com/q/h?s=WDAS+Headlines

$WDAS Financial Reporting/Disclosure & Security Details


OTC Pink™ Current Information
Companies that follow the International Reporting Standard or the Alternative Reporting Standard by making filings publicly available through the OTC Disclosure & News Service pursuant to OTC Markets Group Guidelines for Providing Adequate Current Information (pdf) are designated as OTC Pink Current Information.

$WDAS follows under these guidelines on the OTC Pink current information market tier.

Investigate more @ www.otcmarkets.com/stock/WDAS/quote for more due diligence.

$WDAS Share Structure

per 10Q First Quarter Ended March 31, 2013 Published: May 24, 2013 Period End: Mar 31, 2013
www.otcmarkets.com/financialReportViewer?symbol=WDAS&id=105308
Par or Stated Value: $0.001
Total shares authorized: 5,000,000,000 as of: March 31, 2013
Total shares outstanding: 267,526,018 as of: March 31, 2013


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Please note not all company websites are updated on a regular basis so you should use additional content sources to ensure accuracy.

Resources used in this post: otcmarket.com, www.bloomberg.com, www.finance.yahoo.com, $WDAS website

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$WDAS AdKash Downloads Climb to 90,000 -- On Track For First Revenues During Third Calendar Quarter
PR Newswire (Thu 8:41AM EDT)

DUBLIN, July 11, 2013 /PRNewswire/ -- World Assurance Group Inc. (www.worldassurancegroup.com) (OTC Pink: WDAS) today announces that its wholly owned subsidiary, CellAd Inc., has seen its AdKash user community grow by a further 15% during June, to reach nearly 90,000 total downloads during the beta phase. AdKash has seen significant updates since its beta launch and is currently on track to offer live service to all users before the end of September 2013. This would see CellAd generate its first revenues from advertisers paying for ads on the Adkash platform.
CellAd is currently in beta phase with its first smartphone app, AdKash, in a joint venture partnership with World Global Network pte ("WGN"). Under the partnership agreement, CellAd will hold a minority equity position in a newly formed company that will house the technology currently owned by WGN and is also the exclusive provider of advertising for the joint venture. CellAd books revenues based on amounts received from advertisers and then shares a portion of that revenue with WGN users and affiliates on a pay per click system, like Google Ads. For each incoming call, SMS or MMS users can earn up to 5 cents. When a user accumulates 10 dollars, they can receive a branded AdKash Debit Card from which they draw funds earned.
AdKash is the first app of its kind to directly reward users for viewing advertisements on their mobile devices every time they receive a call or text message. By simply downloading the AdKash Android smartphone app from the Google Play store, users will unlock a unique new way to make money from their mobile devices. More information on how to download the app and learn more about how AdKash works can be found at www.cellad.com.
Mr. Sean McVeigh, CEO of CellAd, said, "Once again, we see continuing strong uptake and user interest in AdKash. The sustained growth in AdKash downloads at this early stage and ongoing app usage is an endorsement by users of AdKash's functionality. We are using this development phase to ensure that systems are operating as planned and can support the level of activity expected. We are pleased with the progress to date and are currently on track for full launch in this quarter as planned."
About World Assurance Group
World Assurance Group Inc. is a holding company that currently operates through two wholly owned subsidiaries: CellAd Inc., a digital media company based in Ireland operating in the global mobile advertising industry and ANAV Holdings Corporation, a development stage real estate investment company in the United States. CellAd Inc. has developed, along with its partners, a revolutionary new cloud based advertising platform that allows advertisers and brands to deliver high definition, full screen adverts, coupons and click-through offers to subscribers via its smartphone application. Once installed, every time the subscriber receives an inbound call or text message CellAd will pay the subscriber a fee in the form of cash or other agreed medium. Additional information may be found at www.worldassurancegroup.com
This press release contains forward-looking statements. Words such as "expects", "intends'', "believes'', and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements, but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products and technologies, the ability to secure additional sources of finance, the ability to reduce operating expenses, and other factors described in the Company's filings with the OTC Markets Group. The actual results that the Company achieves may differ materially from any forward-looking statement due to such risks and uncertainties. The Company undertakes no obligation to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.